Marketing for ResidentialPower-Wash Cleaning Providers

So You Have Decided to Choose Marketing for residential Power-Wash Cleaning Providers as Your Marketing Niche. Here Is a Step-by-Step Process.

These contractors use high-pressure water cleaners to remove grit and stains from tiled or paved outdoor areas like pool surrounds, patios, garages, or walking paths.

Step 1 – Niche Profile

Most powerwash cleaner services are designed for industrial use.  For this exercise, let’s concentrate on the residential cleaning, swimming pool areas, patios, pathways, and garages.

Step 2 – Selling to this Niche

Sell this service to homeowners who need stained, soiled, gritty, and weathered outdoor areas refreshed. The average homeowner does not have the equipment, solvents, the time, and the knowledge of how to properly clean tiled, paved, or concrete areas.

Appeal to feelings of pride and satisfaction, not guilt and neglect. There are two solutions you can offer. Get a contractor to come in to clean and restore the areas, or hire the power cleaning equipment for the “do-it-yourselfers.”

Step 3 – How to Sign Them Up

You can download a Services Agreement template from Use Schedule B of this template to specify payment as a fixed fee, as commission, or royalties.  A fixed fee is the easiest payment method to manage.

This Services Agreement is an example. You may wish to consult your lawyer. You must secure a binding contract to ensure payment for your services. Discuss the most suitable arrangement with your customer.

Step By Step with Contacted

Let’s get started with helping homeowners clean and restore their outdoor areas.

Niche Script

Think carefully how you can best sell this service to homeowners. “Spic-and-span” people won’t need the service; people who have neglected their outdoors for years are unlikely to see it as a priority. And, no, don’t call people who live in apartments.

Hello, Mr/Mrs [Name].

My name is [Name]. Can I take a couple of minutes of your time to make a special offer for you?

I’m calling on behalf of [Name] Power Cleaning Services. Personally, I live in a house not far from where you are. I stopped one day and became aware that my patio, pool surround, and my concrete walking paths were dirty and gritty. Frankly, they had lost all the sparkling appeal they had when I first bought the house.

Tell me, Mr/Mrs [Name]. Have you ever felt the same about your garden area, or are you one of these people who keep everything spic-and-span?

You know, of course, that water and everyday detergents won’t restore the surfaces to the state they originally were in. You need something more powerful; you need a high-pressure water cleaner and the correct cleaning solvents.

Could I interest you in having [Name] Power Cleaning Services come around and demonstrate how they restore your paved and concrete areas to the state they originally were? There is no obligation; I thought it might just remind you how much better these areas can look”.

When would be a suitable time, Mr/Mrs [Name]? Great! I’ll call you back and confirm the appointment.

Your gym membership service

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Always ask for Referrals!

We recommend that both you and the vendor sign a "Work For Hire Agreement" to specify the terms of your agreement accurately and to define the revenue split, salary, or commission, that you'll receive, and of course, to define when you get paid.

Here are a few examples of different starter  Agreements* [Work for Hire Agreement] that you could adapt for your own use.

*Always have an attorney review all legal documents before using.

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